In the run-up to Diwali, a detergent brand has come out with a wonderful commercial with an even more wonderful message – look beyond your family and share some Diwali cheer with everyone you know.
Shared on October 17, the video shows how a bunch of kids light up the festival for those who probably couldn’t celebrate it. The advertisement has received over 1.2 million views on YouTube so far.
It begins by showing a family decorating their home with a beautiful rangoli. “Bhabhi ji, rangoli khoob bani hai. Ab lag rahi hai na Diwali,” says the family’s istriwala.
Later in the evening, one of the kids from the house rides his bike to his house to collect their ironed clothes. He notices there’s no rangoli in his Mahesh chacha’s house. “Yahan kahan rangoli, beta,” he tells him.
The little boy doesn’t seem to like the answer and devises a plan to make Mahesh chacha’s Diwali just as festive as his. He even recruits his friends from the neighborhood to help him.
We won’t say what happens next and just let you watch the video to find out. We’re sure it’ll inspire you to do the same this year.