South Asia is a complex mix of myriad cultures, food traditions and a melting pot of many million emotional and social beliefs. If you are anywhere around the Western Hemisphere and sometimes feel the pangs of separation from your motherland, there is no place that’s as beautiful as the Festival Of South Asia in Toronto to connect to your roots.
One of the longest running outdoor South Asian Festival in North America, The Festival Of South Asia celebrates its 14th year at the Gerrard India Bazaar in Toronto. A fusion of multi-disciplinary arts and cultural ethos, it showcases some of the most unique elements of South Asian culture in totality. So if you are anywhere in the vicinity of Toronto make a beeline for the FSA on July 16 and 17 at Gerrard India Bazaar from Noon till 11pm.
One of the key reasons for choosing Gerrard India Bazaar (GIB) is the fact that it is the largest marketing place of South Asian goods and services in North America. With over 100 diverse shops and restaurants, it’s almost like a mini Indian subcontinent right at the heart of Canada.
One of the key missions of this initiative is to revive the legacy of the Gerrard India Bazaar (Business Improvement Area) that thrives along Gerrard Street and to celebrate and promote South Asian culture and diversity. The founders aim to continue to inspire, educate and captivate audiences, to continue to flourish the “Little India”, whilst captivating an audience and leading everyone to connect with their common Canadian route.
The Festival incorporates an interesting range of options. There are fantastic cultural entertainment programs that represent Indian, Afghani, Pakistani, Bengali and Sri Lankan cultures. You also have some exotic South Asian cuisines with over 20 restaurants presenting sumptuous offerings at low, affordable prices. The South Asian Fashion Show is a brilliant platform showcasing contemporary attires, formal wear, and traditional dresses, there is something for everyone and every occasion.
According to the Festival Producer / Director – Tushar Unadkat, MUKTA Advertising alongside of the BIA committee, the estimates attendance is likely to be northwards of 250,000 based on last year’s response and the effort is to provide every guest a slice of their homeland they pine for.
We on Clamorworld, one of the key media partners for this event, will ensure that you do not miss any moment of this wonderful festival by bringing every action live on our website.
Special Editorial by Sumana Sarkar
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