Prime Minister Narendra Modi on Thursday launched the ambitious “Make in India” campaign to put the country prominently on the global manufacturing map and, in turn, facilitate the inflow of new technology and capital, while creating millions of jobs.

Following up on his Independence Day address call, he kicked off the campaign at a star-studded event where leading industrialists and business leaders from India and abroad pledged to support the campaign.

At the event to showcase India’s potential as a location for factories to revive the flagging economy where Mukesh Ambani, Cyrus Mistry, Azim Premji, Kumar Mangalam Birla, Maruti Suzuki’s Kenichi Ayukawa and Lockheed Martin’s Phil Shaw were present, the Prime Minister said the gloom of the past 2-3 years when industry wanted to shift abroad has lifted.

Following initiatives have been taken to drive investment in the country:

-A dedicated cell has been created to answer queries from business entities through a newly created web portal (www.makeinindia.com).

*While an exhaustive set of FAQs on this portal will help the investor find instant answers to their general queries, the back-end support team of the cell would be answering specific queries within 72 hours.

*A pro-active approach will be deployed to track visitors for their geographical location, interest and real time user behaviour. Subsequent visits will be customised for the visitor based on the information collected.

*Visitors registered on the website or raising queries will be followed up with relevant information and newsletter.

-Investor facilitation cell will provide assistance to the foreign investors from the time of their arrival in the country to the time of their departure.

-The initiative will also target top companies across sectors in identified countries.

-The ‘Make in India’ initiative also aims at identifying select domestic companies having leadership in innovation and new technology for turning them into global champions.

– The focus will be on promoting green and advanced manufacturing and helping these companies to become an important part of the global value chain.

-The Government has identified 25 key sectors in which our country has the potential of becoming a world leader. These include automobiles, chemicals, IT, pharmaceuticals, textiles, ports, aviation, leather, tourism and hospitality, wellness, railways.

Since the new Government took over, a series of initiatives have been taken to revitalise the industrial sector in general and manufacturing sector in particular. To mention a few:

-The process of applying for Industrial License and Industrial Entrepreneur Memorandum has been made online on the e-Biz website 24*7;

-A vast number of defence items have been de-licensed;

-The validity of Industrial license has been extended to three years;

-With a view to providing flexibility in working hours and increased intake of apprentices for on the job training, the Government has decided to amend a number of labour laws;

-An advisory has been sent to all Departments/ State Governments to simplify and rationalize regulatory environment which includes:

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